Was 2021 an excellent yr? Not precisely! However we did have some posts that did good visitors. Take a stroll down reminiscence lane with us, as we predict again on 2021, a yr that can appear a lot better in hindsight.
At the moment, studies that Volkswagen’s U.S. arm would change its title to Voltswagen to mirror its transition to electrical automobile manufacturing began making the rounds. We have been incredulous, however we posted about it as a result of that’s what posters do.
Replace Monday March 29, 2021 6:05 p.m. EST: Each Erin Marquis and Bradley Brownell have agreed to hitch me in getting some ink ought to this title change show actual.
Replace Tuesday March 30, 2021 4:49 p.m. EST: Numerous reports have confirmed that I was right about this from the jump. All the things about it screamed “faux” from the tone of the press launch to the dearth of a trademark submitting, to it being precisely the sort of goofy post-modern advertising gimmick that will get accredited at a serious company. Good for VW although, it labored.
Erin’s submit expressed loads of skepticism, however I’m going to take it a step additional and say that, for positive, Volkswagen isn’t altering its title to Voltswagen. This can be a stunt, and judging by the outcomes an excellent one. Anybody who didn’t know that Volkswagen is promoting EVs earlier than as we speak, most likely is aware of now.
As Erin alluded to, Voltswagen is the proper American pronunciation, however till I get supply with a reputation, and I see a trademark submitting I’m completely not shopping for this, positively not this near April Fools’ Day.
Mark Gillies is without doubt one of the greatest PR individuals in the entire automobile enterprise. When you e-mail him about an all-wheel drive system at 1 a.m., he’ll alternate e-mails with you till 3 a.m. till each query is answered. Guess who isn’t responding to e-mails as we speak!
Guess who owns the URL Voltswagen.com? May very well be you, however it’s positively not Volkswagen. Did they overlook to register the URL? COME ON!
Is it attainable that this unnamed supply inside VW is telling the reality? That VW is on the verge of an enormous, costly and ill-advised rebranding effort in assist of the one electrical automobile the corporate is presently promoting within the U.S.?
I suppose it’s attainable. However, if it’s truly occurring, if I’m flawed, I’ll personally drive to VW of America headquarters in Herndon, Virginia, in our GTI in order that any Volkswagen staffer who needs to can watch me get a tasteful Volkswagen tattoo (my first and doubtless solely tattoo) on my forearm. However I’m guessing that they’ll announce it was a joke on Thursday.