Proceeds from the new category entries go to The Michael James Jackson Foundation
MELVILLE, N.Y., Dec. 20, 2022 /PRNewswire/ – In the spirit and giving spirit, the Craft Beer Marketing Awards (CBMAS) has announced that 100% of all proceeds of its new category – “Best Beer/Brewing-related Tattoo” – will be donated to The Michael James Jackson Foundation (MJF), an organisation that provides scholarships to people of color in the brewing, distilling, and related trades in order to create a just, equitable, and more dynamic future.
“We are literally changing American brewing’, said Garrett OliverFounder/Chair MJF and Brewmaster The Brooklyn Brewery. “We sent more persons of color to Siebel Institute of Technology The number of people who attended the MJF last year was greater than those who had attended the entire decade prior. The MJF is all for genuine and lasting changes.
The popularity of tattoos in beer led to the creation of this category.
“Tattoos make life easier, empower and look amazing. “Tattoos are empowering, they look awesome, and they just make life cooler.” Jim McCuneCBMAS co-founder. “Tattoos are synonymous with craft beer. The CBMAS brand is covered in ink – from our judges to our graphics, and Crushie trophy!”
The fourth annual CBMAS Awards Competition now accepts beer-related marketing or design entries from all over the globe (including cider, mead and RTD cocktails). Entry deadline is January 27, 2023. You are welcome to submit your best work to agencies, breweries, artists, or marketing partners.
This year’s additions include new categories and a newly designed Crushie award trophy. There are also plans to hold an in-person awards ceremony during Week of the 2023 Craft Brewers Conference. Nashville, TN.
The CBMAs is the first worldwide awards program that focuses on excellence in the artistic and creative marketing and packaging efforts of breweries, designers, and agencies. It has become the industry’s expert voice and hosts a marketing podcast – Marketing on Tap – sponsored by EGC Group.
Houston-based Hillebrand Bev Pros For the fourth consecutive year, the presenting sponsor returns. This year’s new sponsors include WA-based Yakima Chief Hops, NY-based DWS Printing, AL-based Steel City Taps, and VA based BarTrack.
“As the presenting sponsor, we have seen the incredible work done by breweries around the world and marketing professionals. We are convinced that marketing is a key component of our industry’s success. Prabh HansVP Domestic Services Hillebrand North America
Visit this site for more information https://craftbeermarketingawards.com/
SOURCE Craft Beer Marketing Awards